"alto consumo" (2019) by Laura GuildA

 (90 x 40 x 40 cm)

The surface of this "Thonet' chair is completely covered in ribbons normally used in the garment industry packaging of luxury consumer goods.  Mass consumerism has become the "norm" in the fashion industry which can be easily identified in the branding of products. The chair broke due to "high consumption" ("alto consumo" in Italian). 

 

photos by Eleonora Gugliotta